Zojirushi’s Brand Strength
The Zojirushi NS-ZCC10 Rice Cooker is manufactured and marketed by the world’s most renowned home appliance/small appliance manufacturer, Zojirushi. Headquartered in Osaka, Japan, Zojirushi has been in business since 1918. The name “Zojirushi” takes the abbreviated form “Zo”, which means “elephant” in Japanese. The elephant represents strength and intelligence in Japanese culture.
Fuzzy logic and rice cooker?
It’s so fitting that the NS-ZCC10 is one of many collections of fuzzy logic rice cookers. With 5.5 and 10 cup capacity sizes, it is equipped with a microcomputer chip packed with human artificial intelligence.
Artificial intelligence allows the cook to think for himself and propose a logic depending on what he is cooking. For example, if he is cooking brown rice to accompany his Sicilian chicken for dinner, he would retrieve a set of variables for cooking time and temperature. Sticky rice for a Thai sweet rice with fresh mango, then another temperature setting and cooking time.
The ultimate benefit is that you’ll have perfectly cooked rice every time. Overcooked rice with two inches burned on the bottom or undercooked and crispy in the center of each grain is not acceptable.
The best part for me is the ease with which you measure the rice, add water, plug in the power cord, and turn the cooker on. Then you can take care of other things in your life. When you return home, a fresh pot of rice will be waiting for you.
Make the timer your BBF
Don’t forget to use the timer to preset cooking hours in advance. For example, prepare everything before going to the office and set the timer to cook at 6 pm.
All you need to do is prepare something else to go with the rice when you get home. Or if you’re in the mood for sashimi, pick up some sliced fish of your choice on the way home. Arrange the fish on a zen-style platter, serve the sushi rice, and pour some soy sauce with a small amount of wasabi (Japanese horseradish). Dinner is served! Can it get easier than this?
Add an hour to your day
Anything and everything to help us manage our hectic lives is a winner in my book. Cutting an hour off cooking time is a huge bonus that you would do this over and over again. It seems like we never have enough time to do everything we want, right?
If you haven’t used a rice cooker before, I’d say it’s one of the best kitchen aids you’ll ever own.