In most types of real estate markets, the quality and knowledge of the marketing plan is often a significant differentiating factor in the results, in terms of price, potential buyers, etc. Although this may not be as significant, in an extreme seller’s market, such as what we are currently witnessing/experiencing, in others, it still has…
Category: Real Estate
Virtual vs real home staging
More often than not, a home is a person’s largest single financial investment. As such, finding the best marketing strategies when selling a home is critical. Staging is an important part of a real estate marketing plan, and it must be taken into account in order to sell the house faster and for the most…
Live like a famous celebrity in Austin luxury homes
Living in luxury homes in Austin brings people closer to some of today’s hottest stars. Sandra Bullock, Matthew McConaughey and champion cyclist Lance Armstrong discovered the beauty of owning a Lake Travis home at Villas on Travis. They enjoy magnificent views of the lake and the comfort of their luxury Austin homes. You can step…
Mortgage Brokers – Turn FSBOs into referral gold mines with this awesome phone script
Even with home marketing as bad as it is, turning homeowners (FSBOs or also known as “fizzbos”) into referral sources is still an effective marketing strategy. Don’t make the mistake of thinking you’re just looking for a chance to help that fizzbo get a purchase loan on his new home. The real goal is to…
Staying Organized as a Beginning Real Estate Investor
As a beginning real estate investor, organization is key. I once wrote a book on staying organized as a real estate investor, and a lot of the things I did then have changed. However, I still keep a phone record, especially when I have a house for sale, a house for rent, or when I…
What to look for in a commercial construction contractor
The overall outcome of any building structure rests on one very important decision: choosing the right commercial building contractor. A poorly selected commercial construction contractor is likely to build a shoddy commercial building that will end up costing more than budgeted for and may not be what was originally intended. Therefore, there are a number…
Semi-Adult Parenting – What is a Semi-Adult?
I feel like coining a phrase today. Some big-name relationship writers will note the tendency to write books that help parents understand their adult children’s behavior. He will write chapters trying to explain why such children tend to treat their relationship with the older adults who love them like a Chinese menu. They have a…
Buy a repossessed property
I received an email today with questions and concerns about a foreclosure sale. Great questions so I decided to post both the question and my answer below. What has been your experience with foreclosures? Karen, I have a question for you, I am not new to real estate investing, but I am new to the…
Who else wants to lose their home to foreclosure?
You expected that question to end with a promise of riches, right? Well, more and more people have had foreclosures taking them by surprise lately. Are you behind on your mortgage payments? Are you facing foreclosure? If so, you are not alone. I myself went through it not long ago. At first, I was ashamed…
Advertising Car Magnets – The Pros and Cons and How to Do It
Advertising for car magnets is a very affordable way to get your name out to the general public. Just think: you are driving down the road and thousands of people see your brand over and over again! But what are some of the drawbacks of magnetic car advertising? And how is that sign made, anyway?…