There are many tried and true strategies and systems for growing a wildly successful business. However, use them only as guidelines and make your own rules for the business game.
Here are the top 4 reasons why you should get rid of your preconceived notions of how to attract a lot of customers and do it YOUR way.
- You know what is best for you, not for anyone else.
When you are calm and in tune with your heart, you are definitely your best authority. Now, if you are emotionally on the side or in the middle of a serious problem, do not make any momentous decisions. When you return to a neutral place, you will see more clearly and take actions that will help you. You can hear all the outside advice you would like, but in the end, you have to make the decision that feels best to you.
- Things go faster, easier and cost less.
When you look at the standard process for creating something in your business, you can accept it as it is. But what is possible when you create a new standard? If Eva Gregory and I had listened to the Chicken Soup for the Soul process for book publishing, we would have taken forever to write our book for them.
They said it would take about a year and a half. We said we knew it could take less. When we finally got the green light, the process took less than a year. The actual writing took three months. Easier than I ever imagined!
Another example is buying my first home. He had no real estate agent and neither did the seller, who was out of communication in rehab. He had no previous experience in the real estate sector. I took the sale as a learning seminar.
When I finally went in to sign the warranty papers, they couldn’t believe how I had completed the process on my own. (I found some loopholes.) Many people helped me, but my novice spirit saw everything as possible and not as an obstacle.
- Be a pioneer! If your mind can think it, you can create it.
If people were content with what was in front of them, nothing new would ever be created or invented. Sure, other people may tell you that you’re crazy when you think outside your box. And that! They will try to convince you that their idea or way of thinking is impossible or illogical. If you have the vision, I promise you it is a cause worth pursuing.
Do you see anything that can be improved in the world? To take action! Sure, big dogs may already have a team working on it. But as history will show, newbies can and do prevail. Google took on Yahoo and MSN with pretty good results.
- The current rules and options may not suit you. Create a new election for yourself.
When options a, b, and c don’t feel right, you should create option d and maybe an e, f, and g. The best insights happen when you start looking for new combinations of the available elements.
Let’s say you want to take some friends to a special dinner. The two restaurants you had in mind are sold out for that night. Don’t settle for less.
If you knew that you would get the ideal food, service, and atmosphere at those two restaurants, how would you handle this situation? You may be calling restaurants wild again to be let in. If he was punished, he could possibly get a yes. You can also talk to some friends to get new ideas. But you definitely wouldn’t let this little setback put you off.
Rules in the United States used to make travel to Cuba difficult. (Maybe they still do!) Do people find ways to do it? Yes! And many of them are legal! You can always find an option that meets all of your criteria. Stay in possibility and you will find your perfect solution.
When you truly follow your heart, you will always make decisions that are for your highest good, as well as for the good of others.