When creating a website, it is always a confusing decision to focus on a fantastic design and user experience or a design that provides better SEO. It’s a confusing decision, as many of the awesome animated website designs have been seen to get poor reception. But a well-designed website is always expected to increase the…
Category: Digital Marketing
What is good ezine software?
When you do business online, soon your customers and subscribers will start requesting newsletters, ezines, and notices about your new products or special offers. This is especially true if you provide quality products that your customers find very satisfying. If your business is booming, sooner or later you will have to start creating newsletters and…
Why do people think email marketing is a good idea?
If you are investing time and money in digital marketing for your business, you may have heard of how email marketing can serve your business. Email marketing is commonly regarded as one of the most effective tools for promoting your brand to potential customers, even beating other strategies such as social media. Email marketing campaign…
Demand creation with email newsletters
You have launched your website. You have implemented a public relations campaign and have spent loads of money on advertising in trade magazines, magazines and newspapers. But your daily site visitors are still in the single digits and your sales are … well, let’s just say early retirement is no longer an option. Now what?…
Website checklist
If you’ve just finished building your new website (or revamping your old one), how can you be sure it’s “prime time ready”? Or maybe your site has been around for a while and you think it might need a makeover. Because web technologies, techniques, and standards change so rapidly, even a website that appears “state…
Insights into trends in content management systems: provocative analysis
Introduction: A CMS is a software program used to support the creation and modification of digital content. This system offers the ability to tailor content based on the specific needs of users with the help of data provided by them or collected by the website. This process covers all the processing of web pages starting…
Tips for managing your workforce remotely
Many people now work from home (WFH) 100% of the time. Hopefully, if this is the case for you, you will be able to stay productive and stay positive during the COVID-19 pandemic. While many of us are used to living the entrepreneurial life from a home office, it is still a great adjustment to…
Features to look for in one of the best banner design tools
There was a time when only the big players in the domain enjoyed all the advertising benefits on offer. Small entities had absolutely no chance of competing against the financial might of the big brands. They had to settle for what little their advertising budget could afford. A similar story unfolded in the digital world,…
How to Get the Most Out of Your CD or DVD Print and Packaging Design
Whether your record is for sale in a store or online, a lot can depend on getting the right design for your package. For audio CDs, the package must: Capture the attention of consumers Convey the subject of the recording Make it obvious to the consumer who the recording artist (s) may be. In the…
Use a feature-rich online banner design tool and get more from your ad spend
A business has to market and advertise properly on all Internet channels to reach a wider market. Without proper advertising, it would not be possible to reach more users and build brand awareness. After all, the more users a company reaches, the more leads it will get. It is the advertising efforts that help create…