From teacher to student To set the record straight, I’ll confess: As a teacher, I was a bit of a prude telling students how easy it was to learn English. Then I arrived in Chile in July 2010 and the only words I knew were Hello and friends. Would what he had been telling the…
Category: Digital Marketing
What Is a Zapier Alternative?
Zapier Alternative A Zapier alternative is a tool that lets you automate your business processes by connecting different apps and services. It’s a great way to save time and streamline your workflows. It works by integrating a wide variety of apps and services that you might use for your business, including email, CRM, web design,…
The growing popularity of social media marketing
Why use social media marketing? Many of today’s successful businesses have been around for years, long before the Internet was a viable option for marketing a product. Although billboards, TV commercials, and print and radio ads have been successful in the past, they won’t have the impact they once did in today’s marketplace. Many people…
Tips for Writing a Newspaper Article: 6 Persuasive Tips for Scouting Your News Articles
1. Learned from renowned journalists. Take your news article writing skills to the next level by learning from those who have already excelled in this field. Read the articles published under your name and take a careful look at the way they were written. Find out if they have books or if they offer writing…
Social Media Tips for B2B Insurance Agencies
A strong social media presence can be a challenge for B2B (business-to-business) insurance agencies. Many B2B companies struggle to show their professionalism and build an audience through social media marketing. Consider the following tips to ensure your agency maximizes your social media marketing efforts. Create your persona online Your presence on social networks must have…
Sustainable Fashion – The Many Contradictions
In many ways, the words sustainable and fashion do not mesh well together. I have heard sustainable fashion described as an oxymoron and a contradiction, and perhaps this is true. Is it really possible for the fashion industry to become sustainable? Part of the problem with the term sustainable fashion is that ‘fashion’ is often…
A Look at Business Matrix Plans – Infinity Bonus – Single Tier Plans and Binary Plans
The “matrix” is one of the newer approaches to internet marketing and it differs from all the MLM hype one can find when doing business on this side of the internet. The general idea is to start a massive campaign involving a pre-launch of what is usually a service scheme that is offered to anyone…
Translation services, German to English: Deutsch Nach Englisch
There are around 120 million German speakers in 8 countries around the world. German is not only native to Germany: it is the official or co-official language in Austria, Switzerland, South Tyrol in Italy, part of Belgium and Luxembourg. It is the first language of some 95 million people and the most spoken language in…
Crisis and emergency media management media plan! What media plan?
Recent research has shown that 12% of Australian businesses and 39% of councils have no contingency plans to deal with an emergency or crisis. Of those who do have plans, I wonder how many have an effective strategy for dealing with the media? During a crisis, the media plays an important role in informing the…
Empathy Statements for Customer Service Representatives
Showing empathy to customers requires more than words, it also requires imagination. It is not enough to utter some well-intentioned clichés, hoping that this will make a customer upset or angry. People who work in customer service need to make a mental effort and try to imagine what it is like to walk in the…